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Welcome to the Eyk documentation. Here you find everything you need to set up first-party, server-side tracking for your store and send conversions to your ad platforms.

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Explore the docs

Server-side tracking

Set up first-party tracking for Shopify, Magento 2, or Firmhouse, and learn about the Eyk event spec and UTM parameters.

Destinations

Send server-side conversions to Google Ads, Google Analytics 4, Meta Ads, and TikTok Ads.

How-to guides

Practical guides, from configuring SSH access for Magento to choosing an attribution model.
🤝 We’re here to help! The Eyk team is available for hands-on support to guide you to a fully first-party tracking setup.