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The Klaviyo destination sends server-side event data from Eyk to Klaviyo. Klaviyo adds each event to the customer’s profile, where your flows and segments can use it.

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Before you start

You need:
  • Owner, Admin or Manager access to your Klaviyo account.
  • Access to the Tracking page in Eyk.
Setup has two parts. First you copy your public API key and create a private API key in Klaviyo. Then you enter both keys in Eyk.

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Part 1: Get your API keys from Klaviyo

1

Open API keys

In Klaviyo, click your organization name in the bottom-left corner and go to Settings >> API keys.
2

Copy the public API key

Copy your public API key, also called the Site ID. You need it in Part 2.
3

Create a private API key

Click Create Private API Key and enter a name, like Eyk.
4

Give the key event access

Under Select Access Level, select Custom Key. Give Events write access, then click Create.
5

Copy the private API key

Copy the key and store it somewhere safe. You need it in Part 2.
Klaviyo shows the full key only once. If you lose it, create a new key.

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Part 2: Add the destination in Eyk

1

Add a destination

In Eyk, go to Tracking and click + Add destination.
Destinations page in Eyk with the Add destination button
2

Select Klaviyo

In the Destination library, click Add next to Klaviyo.
3

Select your stores

Under Stores, select the stores that send events to Klaviyo.
4

Enter your API keys

Enter the private API key from Part 1 under Private API Key. Enter the public API key under Account ID.
Klaviyo destination form in Eyk with the Private API Key and Account ID fields
5

Select an Item ID source

Select an Item ID source. It determines which product identifier Eyk sends to Klaviyo. If you sync a product catalog to Klaviyo, use the same identifier type as that catalog.
6

Publish the destination

Click Publish. Eyk starts sending events to Klaviyo right away.

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Check it worked

In Klaviyo, go to Analytics >> Metrics. Eyk’s metrics appear once visitors trigger the events on your website. Click a metric to see each event in its Activity feed. Eyk also sends Added to Wishlist, Search - Eyk and Signed Up when your website reports these actions. Refunds only come from Shopify stores and are off by default. To send them, open the Klaviyo destination in Eyk and go to the Event definitions tab. Turn on Refund, then click Publish all destinations.
Your existing flows, segments and campaigns keep using their current metrics. To use Eyk’s metrics, update them separately in Klaviyo.